Creative Director / Collaborator / Instigator

Close-up of a woman's face with red hair, partially obscured by black and white undulating lines.

Strategic leadership rooted in curiosity and craft

I approach every project as an opportunity to connect ideas, people, and purpose. With over two decades in branding, design, and communications, I’ve led creative teams and built brand systems that translate vision into experiences people feel.

How I Work

I lead through both direction and creation—setting vision, guiding teams, and staying meaningfully involved in the work itself when it matters most.

How I lead

I believe great creative starts with listening—and gets stronger through collaboration. Whether guiding internal teams, partnering with agencies, or working alongside executives, I aim to create clarity, empower talent, and move ideas from spark to strategy.

What drives me

Design is how I make sense of the world—where intuition meets intention. I’m energized by culture, community, and a challenge worth solving. Cooking and cars are my recharge zones—both remind me that balance, detail, and timing are everything.

Recognition and reach

My work has appeared in The New York Times and has been awarded by GDUSA and the Pennsylvania News Media Association. Clients include cultural institutions, hospitality groups, and organizations shaping how we live, eat, and experience art.

Philosophy
I see design as leadership—an act of empathy, intelligence, and bold storytelling.


Curious how people describe working together? Read their testimonials here →

Testimonials