• Brand strategy and positioning

• Creative direction for campaigns and brand systems

• Design team leadership and workflow development

I partner with senior leadership to define brand posture, build creative teams, and establish workflows that deliver consistent, elevated outcomes.

• Editorial design systems for storytelling-driven organizations

• Visual identity systems

• Environmental & experiential branding

• Design systems & guidelines

From brand mark to immersive environments, I guide the creation of cohesive identity systems that scale and stand the test of time.

• Integrated brand and marketing campaigns (print, digital, experiential)

• Content direction & art direction

• Motion & interactive design

Whether it’s fundraising, audience building or cultural engagement, I lead campaigns that look great and work hard—often across channels and platforms.